Founding creator program

What you create, built into someone’s routine.

Turn the guidance your audience already trusts into a guided habit they can follow—and a product you can earn from. Sell a complete program once, build recurring subscription revenue, or publish free when participation is the goal.

Short challenges Complete programs Ongoing habits
Direct creator revenue

Earn beyond brand deals and attention metrics.

Package the value you already create into an experience your most intentional fans can buy and practice.

One-time purchaseSell a challenge or complete program.
SubscriptionBuild recurring revenue from ongoing guidance.
FreeGrow participation when reach matters most.
Founding creators pay no MATA fees on their first two months of creator earnings, then reduced MATA fees for life.
Illustrative app listings

What could you create?

Start with what your audience already comes to you for. MATA gives it a place in their day.

Movement
MCby a MATA creator

14-day mobility reset

Short daily sessions that help people move with more ease.

14 days · Daily$18 once
Food
MCby a MATA creator

Cook at home three nights

A weekly rhythm of prep prompts, recipes, and accountability.

Ongoing · Weekly$7 / month
Mindfulness
MCby a MATA creator

Daily gratitude practice

One thoughtful prompt a day for pausing and noticing.

Ongoing · DailyFree
Creativity
MCby a MATA creator

30-day sketchbook practice

Approachable daily prompts built around making, not perfection.

30 days · Daily$24 once
Community by design

One platform, many communities.

Your expertise keeps its identity while living alongside the rest of a member’s life. People can build a habit stack across the communities they care about—all in MATA.

Movement Strength Home cooking Mindfulness Creativity Learning Sleep Money
Your program joins their real routine.Members don’t need a separate app for every area of life they want to improve.
Their support system comes with them.Friends and groups can encourage progress across interests—not only inside one creator niche.
Your guidance can spread through action.Completions become progress stories and natural invitations for someone else to join.
Your role stays flexible.Publish structured guidance and updates without running a full coaching operation.
The founding cohort

Make the creator tools work for you.

As part of the founding cohort, you get input on creator tools and designs as we update the product. Instead of adapting your process to a rigid platform, you’ll work directly with us to shape a workflow that supports how you create and how your audience follows through.

What’s happening now: MATA’s social habit experience is live on iOS. Creator Studio and paid-program tools are currently in testing, with founding creators helping us refine the experience.

What being founding means

Bring a program idea and your perspective. We’ll help structure and launch your first habit, then use what you learn to keep improving the tools, design, and support around MATA creators.

01
No MATA fees on your first two months of creator earnings—then reduced MATA fees for life.Founding creators keep more from launch onward. Standard App Store or payment-processing fees may still apply.
02
Work directly with the development teamYou get a clear line to the people making product decisions—not a generic feedback inbox.
03
Help shape the creator workflowYour real process informs how programs are authored, previewed, published, updated, and measured.
04
Hands-on program setupWe help translate your existing material into a practical first habit instead of handing you an empty builder.
05
Early access and launch supportGet early access to new creator tools and direct help preparing your first audience launch.
06
Early visibility inside MATAFounding programs can help define how creator discovery and featured placements work as the marketplace opens.
Start with a conversation

Bring the creative.
We’ll shape the habit together.

Tell us what you create and what you would want your audience to practice. We’ll reply to set up a short conversation about whether the founding program fits.

Or email lyman@matasocial.com